Abstract
This chapter offers a compelling case for relational research in curriculum design through the development of an entrepreneurship degree grounded in mātauranga Māori and regenerative design. In response to calls for decolonising business education and addressing ‘wicked problems’ such as climate change and inequality, the project illustrates how knowledge can be co-created through reciprocal relationships—between people, places, and epistemologies. Mātauranga Māori, with its emphasis on whakapapa (relational lineage) and kaitiakitanga (care), shaped the ethical and methodological foundations of the work, while regenerative design provided a framework for surfacing the unique potential of place. The collaborative, story-based inquiry exemplifies how relational research attends to local histories, ecological entanglements, and collective aspirations. The process reimagined entrepreneurship education from the ground up, privileging Indigenous worldviews as generative starting points.