Abstract
This case study analyses the importance of Charles Begg & Co Ltd (Begg's) to the social history of New Zealand and in particular discusses the issue of whether the company acted purely for financial gain, or whether there was in addition the more altruistic desire to provide the means by which New Zealanders could access the best of European musical culture. The research concentrates on the period when members of the Begg family were involved in managing the company, from 1861 to 1948.
To determine Begg's importance three strands of enquiry are followed. Firstly the history of the company from 1825 until 1948 is charted. This history examines the beginnings of the company, its widespread expansion and then assesses its success financially. Secondly the goods and services the company offered and their importance to New Zealand at the time is analysed. Thirdly there is an analysis of what Begg's contributed to New Zealand on a purely non-financial basis.
The research involved perusal of a wide variety of archives, held both publicly and privately, relating to Begg's operations. These include the few business records which remain for Begg's, associated documents such as programmes of concerts and other events, photographs and a broad variety of documents relating to musical and local histories in New Zealand. All existing music published by Begg's was sourced and extensive searching of newspapers was an important part of the research. Interviews with past staff members and Begg family members were also undertaken.
The research found that Begg's played an important role in the development of a musical culture in New Zealand. From its beginnings in 1861 the company kept New Zealanders up-to-date with developments in Europe and elsewhere and provided instruments and music to do this. At the same time Begg's promoted New Zealand composition and products, fostering local talent and endeavour, thereby enhancing New Zealand's growing national identity. Begg's were substantial sponsors of musical activities and competitions. They introduced several initiatives to improve the standard of musical education in New Zealand and encouraged all New Zealanders to participate in musical activities. While operating as a successful business many of Begg’s activities stemmed from a genuine desire to foster musical life in New Zealand, rather than being purely profit driven. The research concludes that from 1861 to 1948 Begg's made a huge contribution to New Zealand's musical life and played an important part in the country's social history.