Abstract
This reflective practice paper explores the potential of arts-based learning and assessment in tourism education, drawing on experiences from an undergraduate ecotourism course. Two student case studies illustrate how creative expression can support deeper engagement with complex and value-laden topics. The findings highlight how arts-based assessment fosters emotional connection, critical reflection, and a sense of agency among learners. Both the process and product of creative work offered students alternative ways to synthesize course content and express personal learning journeys. The paper argues that arts-based approaches have significant pedagogical value in tourism education.