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Consuming experience - Reconsidering the Nature of Tourists’ Experiences
Experiential marketing and the quest to create memorable and extraordinary customer experiences have become central to tourism, an industry concerned with experiential products. However, the theory of experiential marketing ...
Modeling VXX Price
We study the VXX Exchange Traded Note (ETN) that has been actively traded on the New York Stock Exchange in recent years (Whaley, 2013). We confirm the puzzling phenomenon of the significantly negative returns of the VXX ...
Heritage and Tourism in a 'Living Cultural Landscape': Role Perspectives of Multiple Stakeholder Groups in the Conservation of the Ifugao Rice Terraces of the Philippine Cordilleras World Heritage Site
Recognised for their unique characteristics that are considered of outstanding universal value, World Heritage Sites (WHSs), which usually constitute a primary tourism resource in their geographical locations, are generally ...
Pay-Performance Sensitivity and Firm Risk: The New Zealand Evidence
The study finds evidence that CEO pay-performance sensitivity decreases in the variance of stock returns for NZ publicly listed firms during 1997 to 2005. Furthermore, CEOs in firms with more volatile stock prices have ...
Research of mixture of experts model for time series prediction
For the prediction of chaotic time series, a dichotomy has arisen between local approaches and global approaches. Local approaches hold the reputation of simplicity and feasibility, but they generally do not produce a ...
An Investigation Of The Factors Which Influence Students To Adopt Saving Behaviour
Interest in saving is growing as researchers acknowledge the impact of psychological and behavioural factors on financial behaviour and financial institutions recognise its implications for products and services. This ...
An Exploration into Sponsor Relations: How Value is Perceived by Businesses in Art Sponsorship Relationships
While a vast number of studies have explored exchange dimensions between two entities as a means of value extraction, little attention has been paid to the value which an organisation can receive from a sponsorship ...
A Cognitive-Relational Approach to Leadership Studies: Finding a Middle Ground For Leadership Research
This thesis uses the New Zealand Police as a case study to answer the question “how can a cognitive-relational theoretical perspective provide a middle ground between the conventional Objectivist and Subjectivist polarities ...
Always Best Connected (ABC) and Perceived Value: An Analytical Study
The concept of Always Best Connected (ABC) is pivotal to the emerging scenario of 4G networks, which intends to integrate different network technologies in order to exploit mutual advantages and to provide a variety of ...
What Experiential Marketing Elements Create Memorable Customer Experiences in the Supermarket Environment?
The purpose of this study is to investigate and explore current customer perceptions towards the supermarket shopping experience and whether those experiences can be termed memorable or not. This will give Foodstuffs ...