Marketing collection - Usage Statistics

This page shows usage statistics for items in the collection: Marketing collection

Click on a number to switch between file downloads and item page views or to view usage statistics for a different date range.

Currently showing: File downloads; All dates

	File downloads	Item page views
Current month	115	248
Previous month	1,323	2,977
All dates	251,799	205,533

Top items (164 items total)

Click on an item's title to go to the page for that item. Click on an item's usage number to view usage statistics for that item. Each item page also has a link to the item's usage statistics.

Currently showing: File downloads; All dates

	File downloads
Political marketing and political communication: the relationship revisited	73,251
Voter apathy in British elections: causes and remedies	12,169
Lobbying and public affairs in the UK: The relationship to political marketing	11,655
Short Messaging Services (SMS) and banking	10,178
Consumer benefits and acceptance of genetically modified food	9,206
Does negative advertising work?	7,943
Referral source selection in word of mouth communication : findings from export education movements of China and Malaysia	7,573
The Relationship between Personal Selling and Building Consumer Based Brand Equity: A Case Study on the Cookie Time Christmas Cookies Brand	6,341
The impact of customer focus to the success of eCommerce systems among small and medium enterprises—a conceptual framework	5,367
Reconceptualizing Knowledge Management: Knowledge, Social Energy, and Emergent Leadership in Social Complex Adaptive Systems	5,126

Top authors (147 authors total)

Click on an author's name to go to see all publications by this author in the repository. Click on an author's usage number to view statistics for this author's publications.

Currently showing: File downloads; All dates

	File downloads
Harris, Phil	104,839
Kolovos, Ioannis	92,900
Knight, John G	23,142
Holdsworth, David K	19,586
Mather, Damien W	16,316
Harris, Charles Phillip	11,655
Tanakinjal, Geoffrey Harvey	10,178
Benwell, George L	8,845
Deans, Kenneth R	8,845
Ghandour, Ahmad	8,845

Top visitors' geographic locations

Click on a country's usage number to view usage statistics for visits from that country.

Currently showing: File downloads; All dates

Top country views

	File downloads
United States	37,455
United Kingdom	21,147
China	14,547
New Zealand	11,278
Indonesia	9,826
India	9,773
Malaysia	6,656
Germany	6,476
Philippines	6,100
Nigeria	5,385

Top cities views

	File downloads
Zhengzhou	7,543
Jakarta	3,147
Auckland	2,571
London	1,992
Beijing	1,788
Lagos	1,674
Kuala Lumpur	1,447
Redmond	1,400
Wilmington	1,281
Mountain View	1,168