Marketing collection - Usage Statistics

This page shows usage statistics for items in the collection: Marketing collection

Click on a number to switch between file downloads and item page views or to view usage statistics for a different date range.

Currently showing: File downloads; All dates

	File downloads	Item page views
Current month	1,139	1,406
Previous month	1,399	2,590
All dates	225,616	163,998

Top items (146 items total)

Click on an item's title to go to the page for that item. Click on an item's usage number to view usage statistics for that item. Each item page also has a link to the item's usage statistics.

Currently showing: File downloads; All dates

	File downloads
Political marketing and political communication: the relationship revisited	67,436
Voter apathy in British elections: causes and remedies	11,349
Lobbying and public affairs in the UK: The relationship to political marketing	10,453
Short Messaging Services (SMS) and banking	10,048
Consumer benefits and acceptance of genetically modified food	8,724
Does negative advertising work?	7,883
Referral source selection in word of mouth communication : findings from export education movements of China and Malaysia	7,554
The Relationship between Personal Selling and Building Consumer Based Brand Equity: A Case Study on the Cookie Time Christmas Cookies Brand	5,867
The impact of customer focus to the success of eCommerce systems among small and medium enterprises—a conceptual framework	4,830
Reconceptualizing Knowledge Management: Knowledge, Social Energy, and Emergent Leadership in Social Complex Adaptive Systems	4,684

Top authors (129 authors total)

Click on an author's name to go to see all publications by this author in the repository. Click on an author's usage number to view statistics for this author's publications.

Currently showing: File downloads; All dates

	File downloads
Harris, Phil	97,627
Kolovos, Ioannis	86,205
Knight, John G	22,038
Holdsworth, David K	18,615
Mather, Damien W	15,393
Harris, Charles Phillip	10,453
Tanakinjal, Geoffrey Harvey	10,048
Benwell, George L	8,164
Deans, Kenneth R	8,164
Ghandour, Ahmad	8,164

Top visitors' geographic locations

Click on a country's usage number to view usage statistics for visits from that country.

Currently showing: File downloads; All dates

Top country views

	File downloads
United States	31,475
United Kingdom	19,398
China	13,763
New Zealand	10,017
Indonesia	9,180
India	9,002
Malaysia	6,402
Germany	5,829
Philippines	5,738
Nigeria	5,067

Top cities views

	File downloads
Zhengzhou	7,539
Jakarta	2,854
Auckland	2,183
London	1,771
Beijing	1,692
Lagos	1,666
Kuala Lumpur	1,378
Mountain View	1,128
Chicago	1,102
Singapore	1,000