Marketing collection - Usage Statistics

This page shows usage statistics for items in the collection: Marketing collection

Click on a number to switch between file downloads and item page views or to view usage statistics for a different date range.

Currently showing: File downloads; All dates

	File downloads	Item page views
Current month	603	717
Previous month	1,622	1,006
All dates	228,194	166,208

Top items (150 items total)

Click on an item's title to go to the page for that item. Click on an item's usage number to view usage statistics for that item. Each item page also has a link to the item's usage statistics.

Currently showing: File downloads; All dates

	File downloads
Political marketing and political communication: the relationship revisited	67,957
Voter apathy in British elections: causes and remedies	11,423
Lobbying and public affairs in the UK: The relationship to political marketing	10,562
Short Messaging Services (SMS) and banking	10,116
Consumer benefits and acceptance of genetically modified food	8,783
Does negative advertising work?	7,887
Referral source selection in word of mouth communication : findings from export education movements of China and Malaysia	7,559
The Relationship between Personal Selling and Building Consumer Based Brand Equity: A Case Study on the Cookie Time Christmas Cookies Brand	5,897
The impact of customer focus to the success of eCommerce systems among small and medium enterprises—a conceptual framework	4,930
Reconceptualizing Knowledge Management: Knowledge, Social Energy, and Emergent Leadership in Social Complex Adaptive Systems	4,705

Top authors (133 authors total)

Click on an author's name to go to see all publications by this author in the repository. Click on an author's usage number to view statistics for this author's publications.

Currently showing: File downloads; All dates

	File downloads
Harris, Phil	98,267
Kolovos, Ioannis	86,804
Knight, John G	22,172
Holdsworth, David K	18,736
Mather, Damien W	15,513
Harris, Charles Phillip	10,562
Tanakinjal, Geoffrey Harvey	10,116
Benwell, George L	8,286
Deans, Kenneth R	8,286
Ghandour, Ahmad	8,286

Top visitors' geographic locations

Click on a country's usage number to view usage statistics for visits from that country.

Currently showing: File downloads; All dates

Top country views

	File downloads
United States	32,373
United Kingdom	19,529
China	13,816
New Zealand	10,143
Indonesia	9,291
India	9,156
Malaysia	6,423
Germany	5,877
Philippines	5,759
Nigeria	5,119

Top cities views

	File downloads
Zhengzhou	7,541
Jakarta	2,926
Auckland	2,232
London	1,775
Beijing	1,693
Lagos	1,670
Kuala Lumpur	1,383
Mountain View	1,144
Chicago	1,102
Singapore	1,008