Marketing collection - Usage Statistics

This page shows usage statistics for items in the collection: Marketing collection

Click on a number to switch between file downloads and item page views or to view usage statistics for a different date range.

Currently showing: File downloads; All dates

	File downloads	Item page views
Current month	1,558	2,194
Previous month	1,863	6,576
All dates	219,246	157,921

Top items (142 items total)

Click on an item's title to go to the page for that item. Click on an item's usage number to view usage statistics for that item. Each item page also has a link to the item's usage statistics.

Currently showing: File downloads; All dates

	File downloads
Political marketing and political communication: the relationship revisited	65,718
Voter apathy in British elections: causes and remedies	11,242
Lobbying and public affairs in the UK: The relationship to political marketing	10,275
Short Messaging Services (SMS) and banking	9,887
Consumer benefits and acceptance of genetically modified food	8,640
Does negative advertising work?	7,755
Referral source selection in word of mouth communication : findings from export education movements of China and Malaysia	7,546
The Relationship between Personal Selling and Building Consumer Based Brand Equity: A Case Study on the Cookie Time Christmas Cookies Brand	5,785
The impact of customer focus to the success of eCommerce systems among small and medium enterprises—a conceptual framework	4,690
Reconceptualizing Knowledge Management: Knowledge, Social Energy, and Emergent Leadership in Social Complex Adaptive Systems	4,556

Top authors (125 authors total)

Click on an author's name to go to see all publications by this author in the repository. Click on an author's usage number to view statistics for this author's publications.

Currently showing: File downloads; All dates

	File downloads
Harris, Phil	95,501
Kolovos, Ioannis	84,252
Knight, John G	21,797
Holdsworth, David K	18,395
Mather, Damien W	15,203
Harris, Charles Phillip	10,275
Tanakinjal, Geoffrey Harvey	9,887
Benwell, George L	7,957
Deans, Kenneth R	7,957
Ghandour, Ahmad	7,957

Top visitors' geographic locations

Click on a country's usage number to view usage statistics for visits from that country.

Currently showing: File downloads; All dates

Top country views

	File downloads
United States	29,233
United Kingdom	19,117
China	13,488
New Zealand	9,674
Indonesia	9,024
India	8,911
Malaysia	6,357
Philippines	5,690
Germany	5,591
Nigeria	4,934

Top cities views

	File downloads
Zhengzhou	7,537
Jakarta	2,814
Auckland	2,055
London	1,753
Lagos	1,654
Beijing	1,591
Kuala Lumpur	1,369
Mountain View	1,124
Chicago	1,094
Singapore	985