Marketing collection - Usage Statistics

This page shows usage statistics for items in the collection: Marketing collection

Click on a number to switch between file downloads and item page views or to view usage statistics for a different date range.

Currently showing: File downloads; All dates

	File downloads	Item page views
Current month	1,392	575
Previous month	1,852	1,105
All dates	222,884	159,891

Top items (143 items total)

Click on an item's title to go to the page for that item. Click on an item's usage number to view usage statistics for that item. Each item page also has a link to the item's usage statistics.

Currently showing: File downloads; All dates

	File downloads
Political marketing and political communication: the relationship revisited	66,889
Voter apathy in British elections: causes and remedies	11,297
Lobbying and public affairs in the UK: The relationship to political marketing	10,368
Short Messaging Services (SMS) and banking	9,950
Consumer benefits and acceptance of genetically modified food	8,680
Does negative advertising work?	7,841
Referral source selection in word of mouth communication : findings from export education movements of China and Malaysia	7,549
The Relationship between Personal Selling and Building Consumer Based Brand Equity: A Case Study on the Cookie Time Christmas Cookies Brand	5,843
The impact of customer focus to the success of eCommerce systems among small and medium enterprises—a conceptual framework	4,759
Reconceptualizing Knowledge Management: Knowledge, Social Energy, and Emergent Leadership in Social Complex Adaptive Systems	4,615

Top authors (126 authors total)

Click on an author's name to go to see all publications by this author in the repository. Click on an author's usage number to view statistics for this author's publications.

Currently showing: File downloads; All dates

	File downloads
Harris, Phil	96,935
Kolovos, Ioannis	85,564
Knight, John G	21,921
Holdsworth, David K	18,507
Mather, Damien W	15,304
Harris, Charles Phillip	10,368
Tanakinjal, Geoffrey Harvey	9,950
Benwell, George L	8,063
Deans, Kenneth R	8,063
Ghandour, Ahmad	8,063

Top visitors' geographic locations

Click on a country's usage number to view usage statistics for visits from that country.

Currently showing: File downloads; All dates

Top country views

	File downloads
United States	30,551
United Kingdom	19,306
China	13,537
New Zealand	9,815
Indonesia	9,111
India	8,959
Malaysia	6,380
Philippines	5,731
Germany	5,684
Nigeria	5,002

Top cities views

	File downloads
Zhengzhou	7,537
Jakarta	2,844
Auckland	2,100
London	1,766
Lagos	1,657
Beijing	1,596
Kuala Lumpur	1,375
Mountain View	1,124
Chicago	1,098
Singapore	992