This page shows usage statistics for items in the collection: Marketing collection

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Current month563865
Previous month1,3261,054
All dates232,332170,268
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Top items (152 items total)

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Currently showing: File downloads; Current month

File downloads
Political marketing and political communication: the relationship revisited212
The effect of co-creation through exposure to augmented reality on customer perceived risk, perceived trust and purchase intent46
Lobbying and public affairs in the UK: The relationship to political marketing37
Consumer Culture in China: Consumption Face27
Culture, values and Japanese tourism behaviour27
The impact of customer focus to the success of eCommerce systems among small and medium enterprises—a conceptual framework20
Voter apathy in British elections: causes and remedies16
What makes a video game fun: An investigation into the expectations of playing First Person Shooter video games.16
Fuel Poverty in New Zealand — Implications for Policy15
A belief in karma and its influences on marketing decisions: Perceptions of marketing managers in a Western context14
Consumer benefits and acceptance of genetically modified food11
Determinants of trust in imported food products: perceptions of European gatekeepers10
Reconceptualizing Knowledge Management: Knowledge, Social Energy, and Emergent Leadership in Social Complex Adaptive Systems10
How do New Zealand small to medium-sized (SME) fashion design firms acquire knowledge during the internationalisation process?10
Humanlike brands and metaphor: applications and consequences8
Industrial service design: an examination of Chinese choice preferences for shipping services7
Marketing education: a guide to better targeting of Malaysian students - Report 15
The Relationship between Personal Selling and Building Consumer Based Brand Equity: A Case Study on the Cookie Time Christmas Cookies Brand5
The symbolic consumption of music4
Consumers and Their Brand Love Relationships4
Homebuyer Information Search: An Extension Of The Technology Acceptance Model For Real Estate Websites4
Influence of International Trade Agreements on Entry Strategy4
Pragmatic account of the process of knowledge creation in a Chinese context – How Socially-Produced Identity is transformed into economic production4
Does Power Imbalance Matter in Corporate-Nonprofit Partnerships?3
Residential mobility and changing energy related behaviour3
Marketing the mayor: political marketing and the Livingstone4London mayoral election campaign2
Unintended effects of ethnically targeted advertising2
Pioneering advantage and product-country image: evidence from China2
Myths and Reality: Meaning In Moroccan Muslim Women's Dress2
Acquiring Market Flexibility via Niche Portfolios: The Case of Fisher & Paykel WhiteGoods2
Japanese Motivations to Study ESL Abroad in New Zealand: Their Similarities and Differences to Motivations Found Within Pleasure Travel2
A reconceptualisation of destination tourism management: focussing on sustainability and corporate social responsibility2
The Ram Selection Process: A Network Perspective A Review of Pertinent Literature2
Consumption of Organic Fruits and Vegetables in Chennai, India2
Quantifying compliance costs of small businesses in New Zealand1
Dynamic ideologies : insights from the Slow Food movement1
Sleaze or clear blue water: the evolution of corporate and pressure group representation at the major UK party conferences1
Pricing differentials for organic, ordinary and genetically modified food1
Country of origin and confidence in quality of imported foods in China1
Selection criteria for country of origin of food imports by European food distributors1
Strategic Planning in Agricultural Niche Markets1
New Mindsets for Service-Orientated Marketing: Understanding the Role of Emotions in Interpersonal Relationships1
Referral source selection in word of mouth communication : findings from export education movements of China and Malaysia1
Sustainable Market Orientation: Its Applicability in Conservation and Tourism Management1
Disclosure of the Persuasive Intent behind the Placement of Risky Products in Movies: Consequences for Cognitive and Affective Processing1
Cause related marketing. How for-profit and not-for-profit brand managers can work together for the benefit of stakeholders.1
GREEN Grid Choice Modelling preliminary report1
Consumer response to Genetically Modified Salmon: A study on benefit importance in the adoption process1
Littering and its impact on Tonga's destination image1
The born-global way: A distinctive approach to the distribution adaptation decision in the New Zealand English language market1
The contribution of goal setting to the success of eCommerce systems among small and medium enterprises1
Relationship building in small businesses - the case of linking personal selling with collectivism1
The impact of leadership on eCommerce system success in small and medium enterprises context1
Effective brand positioning of universities amongst Chinese societies in Singapore and Malaysia1
Antecedent of brand trust in e-tertiary education1
Pricing for profit in dynamic competitive markets using logit demand models: closed form optima and some corollaries1
Building customer-based-brand-equity through packaging1

Top authors (135 authors total)

Top visitors' geographic locations

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Currently showing: File downloads; Current month

Top country views

File downloads
United States165
United Kingdom47
Russia25
China24
Romania21
New Zealand20
Japan15
India13
Nigeria11
France10
Canada9
Germany9
Indonesia9
Netherlands7
Malaysia6
Ireland5
South Korea5
Vietnam5
Bosnia and Herzegovina4
Croatia4
Portugal4
Thailand4
Iran3
Morocco3
Philippines3
Poland3
Sweden3
Ukraine3
South Africa3
A12
Belarus2
Czech Republic2
Algeria2
Spain2
Greece2
Hong Kong2
Italy2
Kenya2
Cambodia2
Sri Lanka2
Peru2
Taiwan2
Zimbabwe2
AP1
Argentina1
Austria1
Belgium1
Bolivia1
Brazil1
Chile1
Ecuador1
Finland1
Georgia1
Hungary1
Israel1
Jamaica1
Lebanon1
Myanmar1
Malawi1
Mexico1
Pakistan1
Puerto Rico1
Serbia1
Seychelles1
Singapore1
Slovakia1
Turkey1

Top cities views

File downloads
Redmond54
Wuhan21
Boardman19
Auckland12
Ashburn11
Bucharest11
Houston11
Lipetsk10
Wilmington10
Fairfield9
Jakarta5
Ottawa5
Ann Arbor4
Jericho4
London4
Pilot Mountain4
Shibuya4
Hanoi3
Kildare3
Kuala Lumpur3
Leeds3
Los Angeles3
Norrtälje3
Addlestone2
Bangalore2
Central District2
Dallas2
Dalton In Furness2
Dearborn2
Edmonton2
Erith2
Makati2
Minsk2
Moscow2
Mostar2
Mountain View2
Prestwick2
Seoul2
Taipei2
Tamworth2
Véry2
Woodbridge2
Aldershot1
Alfortville1
Amsterdam1
Ankara1
Annecy1
Arequipa1
Atlanta1
Bangkok1
Barrie1
Beijing1
Belfast1
Bournemouth1
Bristol1
Burlington1
Cajàzeiras1
Cambridge1
Carlow1
Christchurch1
Cluj-napoca1
Colombo1
Delhi1
Dunedin1
Espoo1
Fez1
Ghazvin1
Glenrothes1
Göttingen1
Henderson1
Hengoed1
Ho Chi Minh City1
Hyderabad1
Ikeja1
Kingston1
Kolkata1
Kundan1
La Paz1
Las Vegas1
Latham1
Leicester1
Letchworth1
Liverpool1
Maastricht1
Madrid1
Marshall1
Melaka1
Melbourne1
Menlo Park1
Montréal1
Muir Of Ord1
Muizenberg1
Nagykálló1
New Delhi1
New York1
Noida1
Northvale1
Nottingham1
Pathum Thani1
Pescara1