This page shows usage statistics for items in the collection: Marketing collection

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Currently showing: File downloads; All dates

File downloadsItem page views
Current month4811,912
Previous month7661,010
All dates239,213180,637
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Top items (158 items total)

Click on an item's title to go to the page for that item. Click on an item's usage number to view usage statistics for that item. Each item page also has a link to the item's usage statistics.

Currently showing: File downloads; All dates

File downloads
Political marketing and political communication: the relationship revisited71,314
Voter apathy in British elections: causes and remedies11,701
Lobbying and public affairs in the UK: The relationship to political marketing11,055
Short Messaging Services (SMS) and banking10,145
Consumer benefits and acceptance of genetically modified food9,096
Does negative advertising work?7,909
Referral source selection in word of mouth communication : findings from export education movements of China and Malaysia7,566
The Relationship between Personal Selling and Building Consumer Based Brand Equity: A Case Study on the Cookie Time Christmas Cookies Brand6,060
The impact of customer focus to the success of eCommerce systems among small and medium enterprises—a conceptual framework5,329
Reconceptualizing Knowledge Management: Knowledge, Social Energy, and Emergent Leadership in Social Complex Adaptive Systems4,939
Country of origin and confidence in quality of imported foods in China3,802
Culture, values and Japanese tourism behaviour3,460
Marketing the mayor: political marketing and the Livingstone4London mayoral election campaign3,360
Selection criteria for country of origin of food imports by European food distributors3,122
A framework for a destination reputation management process: A case study of three destinations2,981
Strategic Planning in Agricultural Niche Markets2,846
The impact of leadership on eCommerce system success in small and medium enterprises context2,793
Pioneering advantage and product-country image: evidence from China2,754
Consumer Culture in China: Consumption Face2,689
Determinants of trust in imported food products: perceptions of European gatekeepers2,615

Top authors (141 authors total)

Top visitors' geographic locations

Click on a country's usage number to view usage statistics for visits from that country.

Currently showing: File downloads; All dates

Top country views

File downloads
United States35,685
United Kingdom20,431
China14,195
New Zealand10,624
Indonesia9,553
India9,393
Malaysia6,541
Germany6,215
Philippines5,890
Nigeria5,260
Australia4,474
France4,122
Canada3,710
Egypt3,185
Kenya3,105
Russia2,857
Netherlands2,716
Pakistan2,704
Ghana2,473
South Africa2,409

Top cities views

File downloads
Zhengzhou7,541
Jakarta3,044
Auckland2,369
London1,967
Beijing1,755
Lagos1,674
Kuala Lumpur1,423
Redmond1,349
Wilmington1,179
Mountain View1,164
Chicago1,126
Hanoi1,042
Singapore1,039
Houston1,033
Dunedin1,000
Cairo850
Mumbai849
Ann Arbor801
Bangkok765
Kingston718