This page shows usage statistics for items in the collection: Marketing collection

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File downloadsItem page views
Current month92272
Previous month1,2241,352
All dates234,833173,392
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Top items (155 items total)

Click on an item's title to go to the page for that item. Click on an item's usage number to view usage statistics for that item. Each item page also has a link to the item's usage statistics.

Currently showing: File downloads; All dates

File downloads
Political marketing and political communication: the relationship revisited70,163
Voter apathy in British elections: causes and remedies11,613
Lobbying and public affairs in the UK: The relationship to political marketing10,990
Short Messaging Services (SMS) and banking10,131
Consumer benefits and acceptance of genetically modified food8,965
Does negative advertising work?7,894
Referral source selection in word of mouth communication : findings from export education movements of China and Malaysia7,562
The Relationship between Personal Selling and Building Consumer Based Brand Equity: A Case Study on the Cookie Time Christmas Cookies Brand5,946
The impact of customer focus to the success of eCommerce systems among small and medium enterprises—a conceptual framework5,132
Reconceptualizing Knowledge Management: Knowledge, Social Energy, and Emergent Leadership in Social Complex Adaptive Systems4,774
Country of origin and confidence in quality of imported foods in China3,778
Culture, values and Japanese tourism behaviour3,404
Marketing the mayor: political marketing and the Livingstone4London mayoral election campaign3,324
Selection criteria for country of origin of food imports by European food distributors3,113
A framework for a destination reputation management process: A case study of three destinations2,952
Strategic Planning in Agricultural Niche Markets2,793
The impact of leadership on eCommerce system success in small and medium enterprises context2,767
Pioneering advantage and product-country image: evidence from China2,736
Consumer Culture in China: Consumption Face2,601
Determinants of trust in imported food products: perceptions of European gatekeepers2,575

Top authors (138 authors total)

Top visitors' geographic locations

Click on a country's usage number to view usage statistics for visits from that country.

Currently showing: File downloads; All dates

Top country views

File downloads
United States34,405
United Kingdom20,169
China14,063
New Zealand10,354
Indonesia9,456
India9,268
Malaysia6,489
Germany6,099
Philippines5,809
Nigeria5,220
Australia4,424
France4,054
Canada3,663
Egypt3,162
Kenya3,078
Pakistan2,676
Netherlands2,666
Russia2,636
Ghana2,450
Iran2,393

Top cities views

File downloads
Zhengzhou7,541
Jakarta2,997
Auckland2,297
London1,950
Beijing1,731
Lagos1,674
Kuala Lumpur1,401
Redmond1,295
Mountain View1,158
Chicago1,118
Wilmington1,094
Singapore1,025
Hanoi1,006
Dunedin992
Houston987
Cairo850
Mumbai844
Bangkok762
Ann Arbor750
Kingston704