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dc.contributor.advisorRudd, Chris
dc.contributor.authorMason, Annastasha
dc.date.available2011-10-09T20:09:36Z
dc.date.copyright2011
dc.identifier.citationMason, A. (2011). Perceptions of Use: Social Networking Sites, MPs and Citizens (Thesis, Master of Arts). University of Otago. Retrieved from http://hdl.handle.net/10523/1891en
dc.identifier.urihttp://hdl.handle.net/10523/1891
dc.description.abstractThe Internet has many benefits for politicians including its ability to immediately disseminate information and facilitate communication. This study contributes to the body of research on the political consequences of the Internet through an analysis of: how and why New Zealand MPs are using social networking sites; and the perceptions of the public regarding MPs’ use of social networking sites. The research used data generated from a content analysis of MP’s Facebook profiles, analysis of data from coffee.geek.nz, online surveys of social networking site users, interviews with five MPs, and interviews with two young people. The findings of the study showed that MPs are using social networking sites in a similar manner to how they use blogs with little real commitment to increased two-way communication. The study also showed that young people perceived MPs’ use of these sites in a very different way to the MPs themselves. The public view MPs’ use of these sites as limited and aimed more towards information provision than communication. The research concludes that only a full commitment to the communication potential of the sites, on the behalf of an MP, can lead to greater interactivity and communication between politicians and constituents.en_NZ
dc.format.mimetypeapplication/pdf
dc.language.isoenen_NZ
dc.publisherUniversity of Otago
dc.rightsAll items in OUR Archive are provided for private study and research purposes and are protected by copyright with all rights reserved unless otherwise indicated.
dc.subjectMPsen_NZ
dc.subjectSocial Networking Sitesen_NZ
dc.subjectNew Zealanden_NZ
dc.subjectcommunicationen_NZ
dc.subjectPoliticen_NZ
dc.titlePerceptions of Use: Social Networking Sites, MPs and Citizensen_NZ
dc.typeThesis
dc.date.updated2011-10-08T22:11:10Z
thesis.degree.disciplinePoliticsen_NZ
thesis.degree.nameMaster of Artsen_NZ
thesis.degree.grantorUniversity of Otago
thesis.degree.levelMasters Theses
otago.openaccessOpen
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