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dc.contributor.advisorThorsnes, Paul
dc.contributor.authorClarke, Auren
dc.date.available2013-01-16T23:18:21Z
dc.date.copyright2013
dc.identifier.citationClarke, A. (2013). Household energy preferences personalised: Insights from a choice survey in which respondents choose the attributes (Thesis, Master of Business). University of Otago. Retrieved from http://hdl.handle.net/10523/3664en
dc.identifier.urihttp://hdl.handle.net/10523/3664
dc.description.abstractIn this thesis I describe the results of a web-based choice survey of homeowner preferences for attributes of behaviours and technologies to improve energy-efficiency in the home. The choice survey is novel in that respondents choose their six most important attributes from a list of eighteen. The sample consists of 149 Dunedin homeowners (33% response rate) who vary considerably in their house/household characteristics. The choices of attributes across respondents indicate both consistency and heterogeneity. Three attributes all related to the effectiveness of the improvement were each chosen by at least 70% of respondents. Cluster analysis reveals six plausible groupings of respondents with respect to choice of attributes. The relative values of each attribute chosen are highly heterogeneous. Both choice of attributes and their relative values correspond plausibly but rather weakly with house/household characteristics. These results suggest the potential benefit to the household of reliable information tailored to their preferences/context.
dc.language.isoen
dc.publisherUniversity of Otago
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dc.subjectHousehold energy
dc.subjectEnergy efficiency
dc.subjectChoice survey
dc.subjectPreferences
dc.subjectHomeowners
dc.titleHousehold energy preferences personalised: Insights from a choice survey in which respondents choose the attributes
dc.typeThesis
dc.date.updated2013-01-16T17:56:15Z
dc.language.rfc3066en
thesis.degree.disciplineEconomics
thesis.degree.nameMaster of Business
thesis.degree.grantorUniversity of Otago
thesis.degree.levelMasters
otago.interloanyes
otago.openaccessAbstract Only
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