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dc.contributor.advisorRudd, Chris
dc.contributor.advisorTan, Lena
dc.contributor.advisorPearson, Erika
dc.contributor.authorDeos, Anthony
dc.date.available2015-07-13T00:15:51Z
dc.date.copyright2015
dc.identifier.citationDeos, A. (2015). Digital Diplomacy & Social Capital: Analysing Relational Components of Trust in US & Israeli Online Social Networks (Thesis, Doctor of Philosophy). University of Otago. Retrieved from http://hdl.handle.net/10523/5800en
dc.identifier.urihttp://hdl.handle.net/10523/5800
dc.description.abstractFor diplomatic relations, the ability to influence through attraction, or soft power, rather than hard power is preferable in the interconnected 21st century global society. Although debate remains regarding the objectives of public diplomacy, the relational approach offers opportunities for reaching the goal of mutual understanding. The emergence of new public diplomacy and the relational approach coincided with extensive innovation in communication technologies. The digital arena became a possible place for outreach, interaction, and the generation of social capital. These limited studies into digital diplomacy initiatives have focused on quantitative measures and structural aspects. However, the mechanisms that provide for social capital development still require investigation. Therefore, questions remain about whether social capital is being generated through digital diplomacy, and if so, how? This research offers a framework for evaluating the development of trust and reciprocity, presumed prerequisites for social capital generation, through four components of relational interaction: access, openness, credibility, and commitment. This framework is then used to investigate the digital diplomacy initiatives of two specific cases—the US and Israel. Results suggest that digital diplomacy can generate social capital via a relational approach using communicative action. However, social capital is contextual and has both positive and negative implications for diplomatic relations.
dc.format.mimetypeapplication/pdf
dc.language.isoen
dc.publisherUniversity of Otago
dc.rightsAll items in OUR Archive are provided for private study and research purposes and are protected by copyright with all rights reserved unless otherwise indicated.
dc.subjectsocial media
dc.subjectsocial capital
dc.subjectpublic diplomacy
dc.subjectUnited States
dc.subjectIsrael
dc.subjectdigital diplomacy
dc.subjectnetworks
dc.subjectrelational public diplomacy
dc.titleDigital Diplomacy & Social Capital: Analysing Relational Components of Trust in US & Israeli Online Social Networks
dc.typeThesis
dc.date.updated2015-07-12T23:36:58Z
dc.language.rfc3066en
thesis.degree.disciplinePolitical Studies
thesis.degree.nameDoctor of Philosophy
thesis.degree.grantorUniversity of Otago
thesis.degree.levelDoctoral
otago.openaccessOpen
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